When you are scanning online to purchase a pair of sport sunglasses, you might wonder why sunglasses so expensive? When it comes to sunglasses, we all want a stylish pair that not only protects our eyes but also makes a statement. However, the hefty price tags of luxury sunglasses can often leave us questioning if they are worth the investment. In this article, we'll shed light on the reasons why are sunglasses so expensive, and see what behind the soaring costs of high-end sunglasses and present a compelling case for why opting for affordable sunglasses, like ours, can be a wiser and more rewarding decision.

Why Sunglasses So Expensive?

There are many choices online, like okaley, why are oakleys so expensive? those chic envoys of style and protectors of our precious peepers, often come with a price tag that can leave us squinting in disbelief. In many cases, the price difference between cheap and expensive sunglasses is not primarily due to differences in lens quality or UV protection but rather related to branding, marketing, and distribution costs.

Expensive Sunglasses Charge More On Brand Ads

It's essential for consumers to understand that spending more money on a well-known brand doesn't necessarily guarantee better lens quality. While luxury brands may offer excellent craftsmanship and unique designs, the lenses' functionality may not be significantly different from more affordable options. And the money you spend on expensive sunglasses, most parts owes to its high promotion fee.

Why Sunglasses So Expensive

Is There a Difference Between Cheap and Expensive Sunglasses?

For basic function, the direct answer is No, theres no difference between them. To basic functions like UV protection and polarization, budget sunglasses can often provide the same level of performance as their expensive counterparts. Advancements in manufacturing have made it possible to produce affordable sunglasses with 100% UV protection and polarization. As a result, consumers can find budget sunglasses that meet their eye protection needs without having to spend a significant amount of money.

Is There a Difference Between Cheap and Expensive Sunglasses

For specific functions like custom designing function, they are indeed different, but more specific features do enhance price. Expensive sunglasses may incorporate additional features or technologies, such as higher-quality materials, specialized coatings, or advanced lens designs. These features can enhance the overall visual experience or cater to specific needs, such as prescription lenses or specific outdoor activities like sports.

Cheap vs. Expensive Sunglasses


Cheap Sunglasses

Expensive Sunglasses


More affordable, typically $10 to $50

Costly, ranging from $100 to several hundred dollars

Lens Quality & Functionality

100% UV protection and polarization

Similar UV protection and polarization but may have additional features like premium materials or coatings

Branding & Marketing

Less emphasis on branding and marketing

Higher cost due to branding and extensive marketing campaigns

Additional Features

May lack advanced features

May offer unique designs, premium materials, and advanced lens technologies


Direct online sales, reducing costs

Physical retail stores contribute to higher prices

Value for Money

Good value for basic eye protection

Higher cost justified by specific features and branding

Individual Preference

Suitable for functional and stylish options

Preferred by those valuing luxury branding and unique designs


By choosing our affordable sunglasses, you get the best of both worlds. You won't have to break the bank to look fashionable and protect your eyes from harmful UV rays. Instead, you'll enjoy high-quality sunglasses that rival luxury brands in performance and style without the hefty price tag.


How Much Should Sunglasses Cost?

There is a common belief that expensive sunglasses are superior to budget ones because they typically use higher-quality frame materials. While some brands indeed prioritize premium materials, it is essential to note that many expensive sunglasses are made from the same frame materials as cheaper options. For instance, there are middle-tier sunglasses brands available at around $50 that utilize significantly better quality materials compared to the $10 glasses found in clothing or convenience stores. These mid-range options offer the desired comfort and durability without the hefty $500 price tag.

It's worth noting that the association between designer brands and better frame materials is not always accurate. If you were to remove the logo from the glasses and compare them side-by-side with non-designer pairs, it would often be challenging to discern any noticeable difference. This suggests that even though designer sunglasses may cost hundreds of dollars more, they frequently employ the same materials like plastic, metal, or titanium as their more affordable $50 counterparts.


Great Sunglasses Dealer - RVR

In recent years, there has been a rise in budget sunglasses companies that focus on offering stylish and high-quality sunglasses at more reasonable prices. By cutting out the middleman and selling directly to consumers online, these companies can pass on the cost savings and provide better value for the money. RVR sport sunglasses is one of them, pursuing to serve people cheap, reliable and stylish polarized sunglasses.

Click the below picture to get one pair of budget sunglasses.

Quality Materials for Less: While expensive sunglasses boast premium materials, advancements in manufacturing now allow us to offer equally high-quality materials without the exorbitant price tag. Our affordable sunglasses use lightweight polycarbonate lenses that are both impact-resistant and offer superior UV protection, making them ideal for any outdoor activity.

Cutting-Edge Design and Craftsmanship: Luxury brands might have unique designs, but our sunglasses are crafted with meticulous attention to detail and style. Our team of expert designers ensures that you get the latest trends and classic looks, all at a fraction of the cost.

Brand Reputation without the Markup: Established brands often charge a premium for their name alone. As a newer player in the market, we prioritize delivering value and quality over charging extra based on reputation.



So after reading the above, you might have a confirm answer of “why sunglasses expensive?”, the price doesn't always reflect the quality. the choice between cheap and expensive sunglasses should depend on the individual's preferences and needs. If someone is seeking basic eye protection and polarization without additional features, budget sunglasses can be a practical and cost-effective option. However, if someone desires specific functionalities, unique designs, or premium materials, they might find the investment in expensive sunglasses worth it.

At RVR, our commitment is to make top-notch sunglasses accessible to everyone. Our prices are set to ensure that you get the best quality and style without compromising your budget. And our affordable sunglasses offer the perfect blend of style, comfort, and protection, making them the smart choice for discerning customers like you. Embrace the smarter option and experience sunglasses that not only protect your eyes but also elevate your style without emptying your wallet. Make the switch to our affordable sunglasses today and never look back!


July 24, 2023 — RVR OPTICS